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Little Lingo related to Trade Show Shipping

Shipping to a trade show is a specialized type of transportation. Your cases and crates need to be there, precisely when they need to be there, or your trade show budget is in jeopardy. In this short video we learn about some special terms related specifically to trade show logistics.

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Can I Really Measure Trade Show and Event Marketing ROI?

This is such a loaded question, asked by many, but answered by few. Why? Because the formula is so much more complicated, and not nearly as easy as other marketing tactics. This is by no means a complete how-to article, and I promise we’ll dive in deeper to each area in future articles.

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Some Common and Costly Exhibitor mistakes

Some Common and Costly Exhibitor Mistakes

I know that my client’s budget is limited, what are some things I can help them look out for and know ahead of time so we don’t spend more money than we need to?

Trade show for lead generation

Trade Shows For Lead Generation

How can we get maximum benefit from this big investment? Tradeshows are a very effective way to fill an organization’s sales funnel, but collecting that data and having a plan to use it is key.

your new best friend the exhibitor kit

Meet Your New Best Friend…

In the Exhibitor Kit the Show Organizer provides you with everything you need to know and you really need to get right into it. First locate the deadline summary and quick facts.